Use code MOM15 for 15% off your purchase. Now through 5/10.

Use code MOM15 for 15% off your purchase. Now through 5/10.

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Helena's Edit

Helena's Edit

Explore Helena's favorite brooches and styling ideas for a chic and joyful spring outing.

Explore Helena's favorite brooches and styling ideas for a chic and joyful spring outing.

"Helena Simon brooches are exquisite works of wearable art." - Lilah Ramzi, Vogue

"The quickest way to make any outfit feel updated." Jalil Johnson, Harper's Bazaar

Award-winner Gerran Howell wears the Small Black Gardenia at The Actor Awards

Nominee Babou Ceesay wears the Magenta Anemone at The Independent Spirit Awards

Carly Rae Jepsen with Cole M.G.N. wearing the Hellebore brooch at their New York City wedding

The Large White Gardenia is featured in Vogue and Gigi Hadid's Hairspray video

Woman of the Year, Ms. Rachel, wears the Orange Poppy on the cover of Glamour

Styled by Vogue, The Face of The Met Gala 2025 wears the Large Pink Rose

Paul Tazewell, Oscar winning designer for Wicked and Hamilton, wears the Cherry Blossom Branch

The Best-dressed Celebrities at The Met Gala: The Face of the Met Gala wears the Large Pink Rose

Accessories

Accessories

Timeless and practical, our custom leather travel cases and tray are designed to house your floral brooches for travel and at home.

Timeless and practical, our custom leather travel cases and tray are designed to house your floral brooches for travel and at home.

The Atelier

Using only the finest fabrics and materials, every flower and leaf is cut, embossed and delicately assembled by hand in New York.

Our Founder

With an appreciation for detail and a distinctive eye for composition, Helena oversees every step of the design process.

Hand-dyed petals, luxurious fabrics
and one-of-a-kind embellishments make Helena Simon floral brooches beautiful works of wearable art.

Hand-dyed petals, luxurious fabrics
and one-of-a-kind embellishments make Helena Simon floral brooches beautiful works of wearable art.